About
Highly accomplished and certified Experiential Marketing Specialist and Virtual Assistant with over 11 years of diverse experience in event management, public relations, and creative content creation. Proven ability to drive successful marketing campaigns, optimize operational efficiencies, and deliver exceptional customer experiences across various industries, leveraging strong organizational and communication skills.
Work
Zirtual
|Virtual Assistant
United States, Remote, US
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Summary
Provided comprehensive administrative and creative support to diverse clients, optimizing workflows and enhancing operational efficiency in a remote environment.
Highlights
Managed complex scheduling, email correspondence, and document preparation for multiple clients, improving executive productivity and communication flow.
Coordinated virtual events and marketing campaigns, utilizing digital tools to maximize reach and engagement for client initiatives.
Conducted thorough market research and data compilation, providing actionable insights for strategic decision-making and project development.
Implemented efficient virtual office systems and communication protocols, streamlining operations for remote teams and enhancing collaboration.
NexRep, LLC
|Customer Service Representative
United States, Remote, US
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Summary
Delivered exceptional customer service and resolved inquiries, ensuring high levels of client satisfaction and retention.
Highlights
Resolved complex customer issues efficiently and professionally, maintaining a high satisfaction rate through effective problem-solving.
Communicated intricate product and service information clearly to a diverse customer base, enhancing understanding and reducing repeat inquiries.
Utilized CRM systems to accurately track interactions and manage customer accounts, improving service delivery and data integrity.
Bartlesville Kid's Directory
|Publisher, Editor, Writer/Journalist, Business Development, & Account Executive
Bartlesville, Oklahoma, US
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Summary
Led the successful launch and ongoing operations of Bartlesville Kid's Directory, a community resource magazine, driving content creation, business development, and market penetration.
Highlights
Spearheaded the successful launch of Bartlesville Kid's Directory, establishing a free community magazine for the Washington County Area.
Managed all aspects of publication, including content creation, editing, business development, and advertising sales for the magazine.
Cultivated strong relationships with local businesses and community organizations, securing partnerships and content contributions to enhance community value.
Oversaw efficient distribution to local businesses, ensuring broad accessibility and significant community engagement for the publication.
Freelance writer/editor/consultant
|Freelance Journalist
Norman, Oklahoma, US
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Summary
Provided comprehensive freelance writing, editing, and consulting services, specializing in arts, entertainment, and lifestyle content for various publications.
Highlights
Authored compelling articles, blog posts, and features as a Content Writer and Blog Writer for arts & entertainment publications, enhancing reader engagement.
Delivered professional editing and content strategy services, ensuring high-quality and impactful communication for diverse clients.
Managed multiple writing and editing projects concurrently, consistently meeting deadlines and exceeding client expectations for content delivery.
BookedOut by Shiftgig
|Brand Ambassador
Oklahoma City, Oklahoma, US
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Summary
Represented brands at various events, executing marketing strategies and engaging with target audiences to enhance brand visibility and product awareness.
Highlights
Executed dynamic event marketing strategies, engaging directly with consumers to promote brand awareness and product features.
Collected valuable consumer feedback and market insights, providing data for campaign optimization and future strategy development.
Managed promotional materials and event setup, ensuring a professional and engaging brand presence at all activations.
Freelancer, Author, Journalist
|Art's & Entertainment Journalist
Oklahoma City, Oklahoma, US
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Summary
Authored reviews, interviews, and articles focused on arts and entertainment for four distinct local publications across the OKC/Norman area.
Highlights
Wrote and published insightful reviews, interviews, and articles for 4 different local publications, significantly contributing to regional arts and entertainment coverage.
Conducted in-depth interviews with artists and entertainers, capturing unique perspectives and engaging narratives for readership.
Consistently delivered high-quality, engaging content that resonated with local audiences and contributed to increased readership and cultural awareness.
PopBookings
|Event Marketing Manager
Oklahoma, Oklahoma, US
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Summary
Managed event marketing initiatives, serving as a Brand Ambassador to drive engagement and promote client brands effectively.
Highlights
Coordinated and executed event marketing campaigns, ensuring successful brand representation and audience interaction.
Trained and supervised event staff, maintaining high standards of brand engagement and promotional effectiveness.
Analyzed event performance metrics to identify areas for improvement and optimize future marketing strategies.
Enchanted Events
|Event Director / Recruiter
Norman, Oklahoma, US
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Summary
Directed and recruited for a wide range of events and marketing campaigns, overseeing comprehensive planning, execution, and post-event analysis to deliver impactful experiences.
Highlights
Directed end-to-end event planning and execution, including budget management, design, vendor selection, and promotional marketing for regional campaigns.
Recruited, trained, and managed event and field staff, including brand ambassadors and promotional teams, ensuring optimal performance and compliance.
Coordinated market research, mystery shopping, and in-store audits, providing critical insights for product placement and pricing strategies.
Designed and staged merchandise and product displays, enhancing visual appeal and product visibility at various events.
Conducted daily, weekly, and monthly reporting and overview analysis, translating data into actionable strategies for campaign improvement.
Managed freelance field inspections, including photo, survey, and video documentation, to ensure quality control and compliance across events.
Freelancer - Marketing, PR and Events
|Event Specialist
Oklahoma, Oklahoma, US
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Summary
Specialized in setting up, managing, recruiting for, and designing promotional marketing events for a diverse portfolio of local and national clients.
Highlights
Managed the full lifecycle of promotional marketing events, from conceptualization and design to execution for local and national clients.
Recruited and trained event staff and brand ambassadors, ensuring effective representation and engagement at promotional events.
Designed compelling event layouts and promotional materials that enhanced brand visibility and audience participation.
Freelancer at multiple boutique Marketing & PR agencies
|Brand Ambassador
Oklahoma, Oklahoma, US
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Summary
Served as a Brand Ambassador and Promo-Marketing Engagement Specialist for various marketing and PR agencies, driving consumer engagement across diverse campaigns.
Highlights
Represented multiple brands through dynamic promotional marketing and engagement strategies at various events and campaigns.
Educated consumers on product features and benefits, fostering positive brand perception and driving interest.
Supported marketing and advertising initiatives by actively interacting with target audiences and collecting valuable feedback.
A.D.D. Marketing
|Event Manager/Brand Ambassador
Oklahoma, Oklahoma, US
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Summary
Managed event operations and served as a Brand Ambassador, ensuring seamless execution and positive brand representation for marketing initiatives.
Highlights
Orchestrated logistical aspects of marketing events, ensuring smooth operations from planning to post-event breakdown.
Acted as a primary brand representative, engaging with attendees to amplify brand messaging and generate leads.
Collaborated with marketing teams to align event activities with overall campaign objectives and maximize impact.
Natural Awakenings Magazine
|Multimedia Sales
Oklahoma City, Oklahoma, US
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Summary
Managed multimedia advertising sales, developing and implementing strategies to expand client base and revenue for Natural Awakenings Magazine.
Highlights
Generated new advertising revenue by identifying and securing partnerships with local businesses and community organizations.
Developed and presented tailored multimedia advertising solutions to clients, effectively meeting their marketing objectives.
Managed client accounts, ensuring high levels of satisfaction and fostering long-term relationships for sustained business growth.
Quail Creek Country Club
|Event Coordinator
Oklahoma City, Oklahoma, US
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Summary
Coordinated a variety of events at Quail Creek Country Club, ensuring exceptional experiences for members and guests.
Highlights
Planned and executed diverse events, including corporate functions, social gatherings, and private parties, from concept to completion.
Managed vendor relationships and negotiated contracts, optimizing event resources and ensuring cost-effectiveness.
Ensured high standards of service delivery, resulting in positive guest feedback and fostering repeat business.
ATN Promo
|Event Marketing Manager
Oklahoma, Oklahoma, US
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Summary
Managed field operations for promotional events, overseeing setup, recruitment, and training to ensure effective execution of marketing campaigns.
Highlights
Managed field teams for promotional events, ensuring successful execution and adherence to campaign guidelines.
Recruited and trained event staff, enhancing team capabilities and performance in delivering promotional messages.
Oversaw event setup and logistics, ensuring all promotional materials and equipment were in place and operational.
MKTG INC
|Brand Ambassador
Oklahoma, Oklahoma, US
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Summary
Served as a Brand Ambassador and Field Manager, leading promotional events, training teams, and recruiting talent for various marketing initiatives.
Highlights
Led promotional events as a Brand Ambassador, effectively engaging target audiences and driving product interest.
Managed field operations, ensuring seamless execution of promotional campaigns across multiple locations.
Trained and recruited new brand ambassadors and promotional staff, building high-performing teams.
JMA Energy
|Executive Assistant
Oklahoma City, Oklahoma, US
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Summary
Provided high-level administrative and executive support to senior leadership at JMA Energy, ensuring efficient office operations and project coordination.
Highlights
Managed executive calendars, coordinated meetings, and arranged complex travel logistics for senior executives, optimizing their schedules.
Prepared professional presentations, reports, and correspondence, ensuring accuracy and timely delivery for critical communications.
Streamlined office procedures and managed confidential information, contributing to enhanced operational efficiency and data security.
Ackerman McQueen
|Executive Assistant
Oklahoma, Oklahoma, US
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Summary
Supported executive team members at Ackerman McQueen with comprehensive administrative assistance, facilitating smooth daily operations and project deadlines.
Highlights
Provided comprehensive administrative support to executives, including scheduling, correspondence, and document management.
Assisted with project coordination and research, ensuring timely completion of tasks and efficient workflow.
Maintained organized office systems and managed internal and external communications, enhancing team productivity.
Volunteer
National Parks Conservation Association
|Public Relations Volunteer
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Summary
Supported public relations efforts, promoting awareness, fundraising, and events for environmental conservation.
Highlights
Promoted awareness and fundraising initiatives through public relations activities, expanding community engagement.
Acted as an Event Promoter and PR Specialist, supporting various events to highlight conservation efforts.
LUPUS FOUNDATION OF OKLAHOMA INC
|Volunteer Event Planner
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Summary
Coordinated and executed multiple fundraising and awareness events for the Lupus Foundation, significantly contributing to mission impact.
Highlights
Coordinated and produced several Lupus Foundation Awareness Events, managing logistics, vendors, and volunteers.
Recruited event staff and volunteers, ensuring adequate support for successful event execution.
Drove event fundraising sales, contributing to financial goals and increased support for the organization's initiatives.
Education
QC School of Event & Wedding Planning
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Certification
Event Coordinating, Meeting and Event Planning
Moore Norman Technology Center
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Certifications & Short Term Courses
Interior Design, Non-Profit Fundraising, Event Planning
Courses
Event Planners of America Society
University of Oklahoma
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Bachelor of Arts (B.A.)
Public Relations
Courses
Public Relations Society of America - OK Chapter
Oklahoma City Community College
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Bachelor of Arts (B.A.)
Public Relations / Image Management
Oklahoma City Community College
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Associate's Degree
Marketing
Courses
Minor: Performing Arts
American Marketing Association
Oklahoma Country Music Singer's Association
Awards
Truelancer Oklahoma Brand Ambassador of the Year
Awarded By
Truelancer
Recognized for outstanding performance and contribution as a Brand Ambassador in Oklahoma.
Languages
English
Certificates
Team/Field Management & Communication Software Program Training
Issued By
Training Course (Inferred)
HRIS Certificate of Completion
Issued By
Training Course (Inferred)
SEO Project Management Certificate of Completion
Issued By
Training Course (Inferred)
Scheduling/Time Tracking/Reporting Software Program Training
Issued By
Training Course (Inferred)
Project Management Professional (PMP)
Issued By
Project Management Institute (Inferred)
MSPA Mystery Shopping Certifications
Issued By
MSPA Americas (Inferred)
Certified Virtual Assistant
Issued By
Virtual Assistant Academy (Inferred)
Certified Bridal Consultant
Issued By
Association of Bridal Consultants (Inferred)
Food Handler Permit
Issued By
Oklahoma Health Department
Public Notary
Issued By
State of Oklahoma (Inferred)
Microsoft Certified Professional (MCP)
Issued By
Microsoft
Digital Management Certification (PCM)
Issued By
American Marketing Association (Inferred)
Certified Convention Manager
Issued By
Convention Industry Council (Inferred)
Certified Conference Coordinator & Manager
Issued By
Event Leadership Institute (Inferred)
Certified Banquet Event Specialist
Issued By
National Association for Catering and Events (Inferred)
Certified Event Coordinating Professional
Issued By
Event Leadership Institute (Inferred)
Certified Festival & Fair Event Professional
Issued By
International Festivals & Events Association (Inferred)
Certified Event Management Professional
Issued By
Event Leadership Institute (Inferred)
Certified Meeting & Events Planner
Issued By
Event Leadership Institute (Inferred)
Google Analytics Certification
Issued By
Content Marketing Certification
Issued By
Content Marketing Institute (Inferred)
Ordained Minister (Wedding Officiant)
Issued By
Universal Life Church (Inferred)
TIPS Certification
Issued By
Health Communications, Inc. (Inferred)
CRM Certificate of Completion
Issued By
Training Course (Inferred)
ATS Certificate of Completion
Issued By
Training Course (Inferred)
Certified Wedding and Event Planner (CWP)
Issued By
Happily
Certified Meeting & Event Planning Professional
Issued By
Event Leadership Institute
Professional Fundraising Certification
Issued By
CFRE International
Skills
Marketing & Events Management
Event Planning, Event Management, Event Marketing, Experiential Marketing, Brand Management, Promotional Marketing, Campaign Management, Lead Generation, Trade Shows, Engagement Marketing, Marketing Communications, Affiliate Marketing, Public Relations, Advertising, Digital Marketing, Social Media Marketing, SEO, Market Research, Fundraising, Vendor Management, Budgeting, Logistics, Exhibit & Display Design, Staging, Production Management.
Administrative & Virtual Support
Virtual Assistant, Administrative Support, Executive Assistance, Office Management, Data Entry, Transcription, Typing, Travel Arrangements, Travel Coordination, Project Management, Bookkeeping, QuickBooks.
Content Creation & Media Relations
Content Writing, Editing, Journalism, Publishing, Blogging, Media Relations, Press Releases, Digital Art, Logo Design, Interviewing, Creative Content Creation.
Business Development & Client Relations
Business Development, Account Management, Client Relations, Sales Experience, Customer Service, User Research.
Technical & Software Proficiency
Microsoft Office, Adobe Creative Suite, Adobe InDesign, Adobe Photoshop, Google Analytics, WordPress, CRM Software, ATS Software, HRIS Software, Scheduling Software, Time Tracking Software, Communication Software.
Operations & Field Management
Operations Management, Field Management, Field Inspections, Merchandising, Product Demonstrations, Planograms, Quality Control, Reporting & Analysis.
Recruitment & Training
Event Staff Recruiting, Talent Scouting, Team Training, Field Staff Management, Mystery Shopper Coordinating.